Welcome!

The following links are organised according to the sections of the Community Futures Capital Region Business Plan Help Guide, and have been collated to help give you some extra background to the content of that plan.

Please note: We don’t necessarily endorse all the content in the pages we are linking to, but feel they give useful perspective for you to consider.

Executive Summary:

https://www.entrepreneur.com/encyclopedia/executive-summary

http://www.investopedia.com/university/business-plan/business-plan3.asp

Section 1: Business Vision

Understanding Features and Benefits

https://www.entrepreneur.com/article/34942

SMART Goals

https://en.wikipedia.org/wiki/SMART_criteria

https://www.thebalance.com/elements-of-a-smart-business-goal-2951530

Pricing

http://learnmarketing.net/Price.htm

https://www.helpscout.net/blog/pricing-strategies/

Unique Selling Proposition/Point

https://www.entrepreneur.com/encyclopedia/unique-selling-proposition-usp

Industry Analysis

http://www.scotiabank.com/ca/en/0,,599,00.html

http://www.referenceforbusiness.com/small/Inc-Mail/Industry-Analysis.html

Part 2: Marketing Strategy

Know. Like. Trust.

https://www.inc.com/bill-carmody/the-know-like-amp-trust-growth–model.html

Target Market, Ideal Client, Niche Market

https://www.inc.com/guides/2010/06/defining-your-target-market.html

http://marketingforhippies.com/onesentence/

Your Brand

https://www.entrepreneur.com/article/77408

http://www.marketingdonut.co.uk/marketing-strategy/branding/ten-ways-to-build-a-brand-for-your-small-business 

Section 3: Operations Strategy

Capital Goods

http://www.investopedia.com/terms/c/capitalgoods.asp 

Section 4: Financial Plan

Forecasting

https://www.smallbusiness.wa.gov.au/business-advice/financial-management/budgets-and-forecasts

Cashflow Mistakes

https://www.entrepreneur.com/article/249020

 Conclusion

 SWOT

https://youtu.be/Dwbm1ftmgxU

Risks

https://www.cpaaustralia.com.au/~/media/corporate/allfiles/document/professional-resources/business/risk-management-guide-for-small-to-medium-businesses.pdf?la=en

Assumptions

https://www.thebalance.com/question-key-assumptions-in-your-business-plan-1200853