By now you should have a broad understanding of the three key ingredients to your digital marketing efforts: website, social media and email marketing. But how do you put it together into one coherent strategy?
In this component, we’ll look at:
- How to plan a digital marketing strategy
- How to use analytics to support your strategy
- Further digital marketing tools to support your strategy
By the end of this lesson you should be able to start to put your own digital marketing strategy together which is a fit with your company culture, resource availability and long term plans. Let’s get started!